ministry technology

The church technology industry continues to see consolidation as companies merge to offer advanced technologies to churches. While Ministry Brands has been the king of acquiring church tech companies and welcoming them into the fold, Subsplash is no stranger to acquisitions that can strengthen its offerings to churches.

The Bless Your Pastor movement (#BlessYourPastor)  provides free materials to Christians and churches in order to honor pastors and clergy members. The goal is to help people share God’s love with their pastor and church staff, who often face financial struggles. 1 Thessalonians 5:12 calls Christians to show their deep appreciation to those who minister to them. Galatians 6:6 says people are to share all good things with the one who teaches them.

This time of the year is busy with Thanksgiving and Christmas events to arrange that there’s little time left to spend on elaborate advertising campaigns. “And He said to them, 'Go into all the world and preach the gospel to every creature.'”

QuickBooks is a marketing leader for small business finances. Churches often gravitate to this option because it's recommended by other nonprofits. But because of most church's unique financial management needs, QuickBooks is rarely the optimal choice.

It's no surprise that churches are affected by lulls in giving, spurring a need for churches to find ways to encourage recurring giving. Roughly 86% don’t meet their annual budget goals. When you boil it down, that means 43 out of 50 churches aren’t raising enough funds during the year to support their ministries.

Church attendance is on the decline. In 2000, 58% of adults had attended church in the last month. In 2015, only 46% of adults had attended church in the last month - a change of 12% in just 15 years. Making your church's first impression as a lasting impression is important to keep people coming back.

Churches are constantly seeking new ways to communicate with their congregation and connect with first-time guests. Unfortunately, this can mean that churches focus too much on new communication methods. They end up ignoring older but very effective methods, like email marketing.

Does your church management software (ChMS) make work easier, or is it a beast that you dread facing daily? Use your ChMS to optimize your ministry.