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2 Ways to Beat the Summer Giving Slump


When summer comes, traditionally it brings with it the not-so-fun slump in summer giving.  Summer brings a lot of things but often it means a drop in attendance due to vacations and summer distractions. In a recent study done by Fellowship One, a leading church management software, churches giving in June, July and August of 2013 was 13% lower than the previous three months!Summer_Slump_Blog_Data_Graphic-300x276

Our intent is not to scare you with that stat, but to empower you! You know that attendance is going to be lower in the summer months but maybe you haven’t established a plan to engage your givers with generosity.

1) Keep Your Church Engaged Ahead of Time

Setting up scheduled giving can be one of the best solutions to the summer giving slump. With schedule giving, your church-goers can set up recurring weekly, twice monthly, or monthly gifts all done through a simple text message.

Churches can be encouraged to know that summer is easily manageable through recurring scheduled giving.  People may want to continue to give generously while they’re running around during the summer, but the reality is, time goes by extremely fast in the summer months. Your church-goers rarely have the opportunity to go online and make a gift.

You can effectively invite your church-goers to practice generosity during the summer by helping them practically prepare for it!Summer 2

One way to do that is to explain our scheduled giving feature from the stage. Along with your regular communication on giving, give a quick walk-through of our latest feature. This will ease the minds of church-goers who want to keep giving but don’t need another hassle to worry about.

With one text and a quick selection of frequency, giving can be set for the entire summer and beyond.

2) Physical Absence, Spiritual Presence

While you won’t have as many physical attendees during summer services, you’re still loving and leading them. Your emphasis on committing to setting up a scheduled gift will unleash generosity like never before.

This upcoming season may be seem daunting but generosity will help spark something at your church. This generosity creates a lifestyle in which the foundation for God’s Kingdom can thrive in us.

[Kindrid has a handful of free images, like the one in this post, that can help your church promote recurring giving to its congregation. Check out the freebies over on LifeChurch.tv’s Open resource site.]

Mark Schrader
Mark Schraderhttp://kindrid.com
Mark is the Engagement Lead at Kindrid. He's also a musician, NY Mets enthusiast, and community group director at Liberty Church in New York, serving the church since 1992. He's also husband to an absolute gem of a wife.


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