social media

Administrative and professional staffs play a vital role in the success of any business, especially in churches. Technology is changing business practices around the world and the emergence of a virtual workforce is creating new opportunities.

Every church communicator, administrator, and pastor spends countless hours each week creating and designing communications materials, social media posts, and presentations. Churches want to create a professional look but may struggle with graphic design and might not have the budget to purchase expensive software or hire professional designers.

Where once photos lived merely in albums or frames, digital cameras ushered in the era of portable photos that lived on devices that could travel with us. Photographers quickly made the jump from taking digital photos on cameras to taking photos on cell phones. Church communication directors now rely on photography to tell the stories of their churches. 

There’s no doubt that texting is the most direct way to make contact with people today. Texting, by nature, is also a more intimate form of communication, more personal than email. This might be the reason texting can be extremely effective for churches.

Communicating clearly about church events, news, and opportunities can make or break your church. Do it well and you will see people engaged and their lives changing. Do it poorly, and you may have frustrated leaders, uninformed church members, and stagnant growth.

When it comes to understanding what makes Millennials different, it’s helpful to find the lowest common denominator or that one common thread that runs throughout all the intricacies of what makes Millennials worth studying.

Church communicators are always striving to share the word of God as well as their church’s news with their congregation, community, and beyond. Social media’s ability to make sharing this information easy and fun is growing rapidly. There are helpful rules and best practices to live by when using social media for the Church that can inspire followers, instill confidence and keep your accounts safe and in good standing.

From September through May churches experience regularity and rhythm within their ministries and have a general understanding of the expected level of weekly attendance. This consistency and structure also allow for an understanding of the commitment level that volunteers are able to provide to support ministries during these months. Then summer comes and everything changes.