Facebook has provided a great way to stream live at no extra cost. Before smartphones and Facebook were born, churches had to use a TV or a radio station to stream their program live. Such a method of mass communication is quite difficult to get done. It requires labor and specific equipment. Moreover, it’s time-taking and expensive. But now with the recognition of Facebook across the globe, streaming live is not so troublesome.

Why You Need to Use the Facebook Channel

Facebook has come a long way in their services and facilities. It has seen a constant rise in the number of active users from 2008. Facebook currently has 2.23 billion active users. This social media platform is one of the oldest and is the most sought after. Almost everybody has an account, whether a child or an elderly person.

It gives people a peek into what other people are doing, the events they are attending, and the places they have been to. People turn to Facebook to raise voice against injustice, to seek help in case of a problem, to raise funds for a social cause, and to invite people for any occasion.

Reasons Why it’s Better to use Facebook to Stream your Program Live:

  • This is the only social media platform that can be used to live-stream your services for as long as you wish.
  • If you decide to use Facebook, all you need to do is to tap on the live stream button, and Facebook will open the camera of your smartphone.
  • Some church app services require you to pay around $100 or more just to broadcast your services. You do not pay anything on Facebook.
  • For TV and radio stations, you need to have connections with people who own TV channels or people working at the radio station. On Facebook, you just need to have an account.
  • Your devotees will get an instant notification that a program is being streamed live, rather than accidentally finding the program while surfing channels on TV or radio.

Simply going live is not enough for your church service to be successfully seen by everyone. The video has to be of good quality and must look professional.

5 Great Tips to Apply when Using Facebook Live

#1 – Make a Descriptive Title

You must describe the event in proper terms. The event description should be short but informative so that people know what is happening in the program. You may include details about when the live stream will begin, who will be featured, and how long the program lasts.

#2 – Think of Promotion

Make sure your target audience is a part of your Facebook page or group. If they are not, you need to promote your page and build your audience. It is important to reach out to people near the church and further. You can promote your Facebook page for a meager $5 in Facebook ads to begin building your target audience.

Another option is to ask people to share your page and posts to increase their reach. This is important because if there is no audience, then the video may be a waste of time.

#3 – Avoid Filters, Emojis, or Stickers

Filters and stickers are a “no” when it comes to live-streaming church videos. Your video must look professional. Additionally, the phone should be held in a landscape manner. You may use other video options instead of filters and stickers.

#4 – Check Technical Settings

It is important to have the right technical tools for recording the video. One of the most important things is lighting inside the church. If there is not enough bright light inside the church, the video will be difficult to watch. Also, the microphone setting must be correct. Try to avoid any extra sounds from the surroundings. Avoid having other noisy gadgets nearby.

You might want to use a tripod or a mobile stand for your device. If you just hold the device with your hand, the video is going to be shaky. You may also want to consider recording your live stream so that you can use the content in future applications.

#5 – Provide Quality Content

You must be concerned about the quality of the content that you are going to stream live. You have to be prepared before starting the video and have the order of the video in mind. Additionally, you must make live videos consistently to keep your audience engaged. You might want to broadcast your entire service or just a part of it, but make sure you are consistent.

How to “Go Live”

  • Click on the part where you need to post something (What’s on your mind?).
  • A window opens up, and when you scroll down, tap on the button “Go Live.”
  • Press on the red button to start recording.
  • Write the description and make sure it associates with your live-stream.
  • If you want to use the computer for live-stream, you need to use special software to record the video.
  • If you want to use different hardware (camera or laptop), you need another software to connect with Facebook “Go Live.”

Conclusion

Churches hold important programs, and it is crucial for people to see them. Churches can use Facebook Live to broadcast their services. Facebook is inexpensive, easy to use, and most importantly, it can help to reach thousands of people simultaneously.

Also, Facebook is the most used social media platform, compared to Instagram and Twitter. If you haven’t already tried it, we suggest you give Facebook live-stream a chance.

For More Information on Live Streaming, Check out These Resources:

3 Reasons You Should Start Live Streaming Before Christmas

How to be Missional With Your Church Live Stream

Could Live Streaming Kill the Church?

Stream Your Church Services with Facebook Live

Streaming Your Church Services Live to Facebook and More