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What makes one social network stand out from the rest in our techno-saturated, app-centric digital world? Instagram has taken the world by storm and created legions of devoted users and followers. 2017 saw its member base surge to 800 million individual users and 25 million business users.

Searching online for information about people, places, products, and organizations is commonplace in our digital age. Most of us are doing multiple searches daily or even hourly. Tools like Google Places and Yelp provide valuable information about the establishments we want to visit, like restaurants, stores, schools, and even churches.

In the old days, churches used to buy time on a local TV or radio stations to extend their reach electronically but today, that's happening more often through the Internet with live streaming services. TV, radio, and Internet services cost money and for many churches, the cost prevents them from broadcasting their service. Facebook Live now makes this more accessible to a large potential audience of viewers. In many cases, users can do so for free or for a fraction of the cost of the expensive Internet church streaming services springing up all over the place.

Facebook is still one of the primary social networks that churches should utilize to reach people for Christ. Whether connecting with current attenders, sharing events, or reaching out to the community, Facebook offers some unique advantages:

If your church's Facebook reach is declining, you're not alone. While there are several reasons for it, the bottom line is... Connecting with your followers is becoming more difficult.

We all have that one friend on social media.  You know the guy I’m talking about; deep down he is probably a wonderful person,...

Facebook and several partners (Facebook, Qualcomm, Ericsson, Samsung, Nokia, Opera, MediaTek) announced the Internet.org initiative in Aug 2013, with the goal of connecting another...

Valentine's Day is the time for couples to come together and show their affection for each other. It's been used to take the significant...