FrontDoor is an online solution to help you quickly connect with people in your community that visit your website.
The service offers a content library, a webpage builder, and a follow-up messaging tool, giving you a simple way to build trust with people in your community before they visit your church.
The premise is that if you want to connect with people online, you have to start by talking about the things that interest them, not just the things that are important to you.
So what is important and interesting to them? Felt needs are strategic topics that churches can use to start conversations.
People in the community are wondering about topics such as how to manage their kids’ screen time properly, how to deal with increasing anxiety, how much to save for retirement, how to navigate tense political discussions at work, how to support a family member struggling with addiction, or what restaurants have outdoor seating. There are plenty of topics that the church can become relevant to online.
If your church participates in these conversations it has the ability to become a trusted resource. FrontDoor aims to make that easy.