church social

Where once photos lived merely in albums or frames, digital cameras ushered in the era of portable photos that lived on devices that could travel with us. Photographers quickly made the jump from taking digital photos on cameras to taking photos on cell phones. Church communication directors now rely on photography to tell the stories of their churches. 

Do you consider yourself a Creative, that is, a church communicator, church graphic designer, stage director, worship leader, or creative pastor? Do you struggle with what that process looks like? You're not alone.

Churches, businesses, nonprofits, as well as individuals are all using social media to grow their online communities to share information, sell products, and spread the Gospel. Relying on social media has likely moved from a trend to a necessity.

Church communicators are always striving to share the word of God as well as their church’s news with their congregation, community, and beyond. Social media’s ability to make sharing this information easy and fun is growing rapidly. There are helpful rules and best practices to live by when using social media for the Church that can inspire followers, instill confidence and keep your accounts safe and in good standing.

Is your church finally ready to dive in and start using Instagram? While you're nowhere near the last church on earth to take the plunge and join the Insta-church party, you will be joining this online community at a time when the platform is at its peak. Churches and users have learned some pretty savvy tricks to keep their accounts visible, viral, and performing their best. So where do you start?

As we become more dependent on technology, security threats grow and change on a daily basis and user data continues to be vulnerable. This is true for churches, just as it is for any other organization or business. Learning to keep online data and accounts safe and being reminded to regularly update security protocols is increasingly important for pastors and church communicators.

Last year we posted the best solution for streaming your church services live to Facebook. How has this changed in the year since that post?

Things are changing at Facebook. On January 11, 2018, CEO Mark Zuckerberg announced that Facebook is moving “from focusing on helping you find relevant content to helping you have more meaningful social interactions.” Many people are still trying to figure out what this means. Businesses and organizations are already working hard to keep their customers and communities engaged and their posts seen.