Easter is just around the corner and if you haven’t started promoting your Easter service or pageant on social media yet, now is a great time to start. Not only is Easter one of the most attended church services of the year, but it’s also a great time to share the good news with people who may not have heard it before. When creating your Easter social media strategy, It’s important to tell your unique story of your church. Every church is different and you want to explain how you stand out. Below are seven tips you can use to promote your Easter service on social media this year and tell your story.
Is your church finally ready to dive in and start using Instagram? While you're nowhere near the last church on earth to take the plunge and join the Insta-church party, you will be joining this online community at a time when the platform is at its peak. Churches and users have learned some pretty savvy tricks to keep their accounts visible, viral, and performing their best. So where do you start?
Instagram has become the ‘place to be’ for social sharing of images and videos for individuals, businesses, and organizations like churches. With nearly a billion users, it also seems to be the place for fun. Ask any millennial and they will say Instagram is where they spend their time following and catching up on the news of the day and with their own social circles.
What makes one social network stand out from the rest in our techno-saturated, app-centric digital world? Instagram has taken the world by storm and created legions of devoted users and followers. 2017 saw its member base surge to 800 million individual users and 25 million business users.
Instagram is not a revolutionary social network, it is fairly limited in its approach to using and analyzing if what we do is effective. The visual social networking model on which Instagram is based, as a whole, is still greatly maturing into something more. Yet, organizations are diving into this network and finding great success in sharing their message, as well as a new marketing campaigns, to followers.