Visiting a church for the first time is a unique experience and one that many churches struggle to perfect. Thinking through each step that affects a newcomer can be tricky, especially if you have been part of the church for years and know everything there is to know.
It's not good enough to have a mediocre website in today's world. People will look up your website before they decide to visit your church in person for the first time. Put your best foot forward with your website since it is now the front door to your church. StoryBrand can help.
Welcoming and connecting first-time guests to church is essential if you want to grow your ministry. According to Pew Research Center, 79% of people said feeling welcomed played an important role in choosing a new place of worship.
Having a great 'about us' page is one of the best ways churches can do a great job of sharing who they are, their mission, their beliefs, and giving people a glimpse into your church culture. This website page is also sometimes called "Who We Are" or just plain "About." Whatever you call it, there are some fundamental topics to cover in this section to help first-time guests, visitors, your community and your members have all the information they need about what fuels your organization.
Visitors come and visitors go, but successful churches create systems that make it easy for them to stay. Visitors come to church for different reasons; they may like the worship, want to hear the pastor, or think your kids' ministry is great. But visitors stick around for one reason - relationships. Churches must create a culture and put systems in place that build relationships that transform visitors into engaged members.
Providing take-aways, or giveaways, for first time guests to your church is a great way to get thought-provoking Gospel materials into the hands of people who are looking for answers to spiritual questions.
I recently visited a church in a different town that inspired me to research this idea of church "swag."
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