As we become more dependent on technology, security threats grow and change on a daily basis and user data continues to be vulnerable. This is true for churches, just as it is for any other organization or business. Learning to keep online data and accounts safe and being reminded to regularly update security protocols is increasingly important for pastors and church communicators.
Things are changing at Facebook. On January 11, 2018, CEO Mark Zuckerberg announced that Facebook is moving “from focusing on helping you find relevant content to helping you have more meaningful social interactions.” Many people are still trying to figure out what this means. Businesses and organizations are already working hard to keep their customers and communities engaged and their posts seen.
Instagram has become the ‘place to be’ for social sharing of images and videos for individuals, businesses, and organizations like churches. With nearly a billion users, it also seems to be the place for fun. Ask any millennial and they will say Instagram is where they spend their time following and catching up on the news of the day and with their own social circles.
What makes one social network stand out from the rest in our techno-saturated, app-centric digital world? Instagram has taken the world by storm and created legions of devoted users and followers. 2017 saw its member base surge to 800 million individual users and 25 million business users.
Church video marketing is a growing term to encompass church communication through video. While many churches still don't love the term, "church marketing," there is a growing adoption of this terms thanks to church communication pioneers, Kem Meyer, Tony Morgan, Richard L. Reising who wrote, "Church Marketing 101" back in 2006 (this is by no means a comprehensive list).
Building a new website for your church can be a daunting task. WordPress is a great platform to work with and it is super popular, but with that popularity comes an overwhelming number of options when it comes to themes and templates. In this article, I’m going to help you cut through the noise and share with you some of my favorite themes for churches.
Social media is a tool. It is a neutral device that can be used for good or ill depending on the person wielding it. Unfortunately, we are more often interested in the negative stories about social media: how Facebook leads to divorce, how teens use Snapchat to send inappropriate pictures, and how trolls harass people on Twitter.
With the rise of multi-campus churches, the question of live or video sermons has been a question at the forefront of this movement. Some churches have multiple pastors preaching at different campuses. Some churches have one pastor that travels to each campus to preach. But others have one pastor that preaches at one location and a recording is fed via video to the other campuses. The debate still rumbles regarding what is best. But whether we like it or not, video venues are here and they are here to stay.