Storytelling, Video and Your Church

Since before anyone can remember, human beings have been telling stories to each other. Stories have the ability to capture the imagination while passing on important information. Storytelling can entertain and educate, inform and inspire. Even Jesus used storytelling (or parables) extensively when teaching the multitudes. How else could one expect hungry crowds to sit on the hard ground for hours on end listening to a sermon? Most of us can barely last thirty minutes on a cushy chair. We owe much to Aristotle who formalized storytelling with the three act structure commonly used in theater. Storytelling has evolved from oral to written and now visual through the medium of film and video. "Story is the equipment of life." - Robert McKee, Story