church social media

As we prepare to enter a new year, many of us will resolve to engage with Scripture more. The most obvious way to do this is with a daily Bible reading habit.

When you realize that Facebook has over 2.45 billion monthly active users, you understand how much of an impact you can have with the Gospel. Ministries and churches have the unique opportunity to advance the most important message in the world, and one way you can do that is by leveraging Facebook ads.

When you think of church, you probably think of freshly brewed coffee, the laughter of friends, welcoming hugs, your favorite hymns, and the preaching of God's word. It's a place to belong, be enriched, and build up spiritual strength for the week ahead. Why would we ever want to give all this up for church on a screen? Well, because of the COVID-19 pandemic, there are a number of individuals unable to meet in-person, and for a time online meeting in person as a church has become and might still be a mandate out of our control, depending on where you live.

Logos updated their popular Bible study software with a major new release, Logos 9. In addition, Logos bought Wordsearch from Lifeway Christian Resources, surprising the...

Church communicators are being constantly challenged to meet the needs of their staff and congregations to present information effectively and appropriately. This is no small task. Communication tools and techniques rarely stay the same; tactics continually change.

Do you want to know one of the reasons why churches are hesitant to use the latest technology? Because it’s expensive. But you already knew that. Just look at your shoe-string budget. But wait—there’s good news for cash-strapped churches who are still ready to upgrade their technology. Most tech services offer discounts to nonprofits, including churches. You don’t have to pay full price to get the best online tools and resources. And that’s all in exchange for doing all the good work your church was going to do anyway.

Throughout human history, the Bible has prompted the development of new technologies for recording and distributing the sacred text of the Scriptures. Technologies ranging from papyrus, scrolls, and the printing press have served Christians for many centuries. Now with electronics and digital technologies, we have Bible software and apps to help access the Scriptures.

As the church embraces digital solutions for connection, leaders are looking for the platforms and tools that will give them the most for their money. In the realm of social media, Facebook and YouTube reign supreme. However, many leaders have expressed growing frustration with the reach and engagement of Facebook and the difficulty of creating content for YouTube. The best-kept secret of the social media world is Instagram, and church leaders and communicators are starting to wise-up to the power the platform offers.