church video announcements

Imagine if a month ago you'd said, "We're closing down our church building for a month or so, and we will do all our ministry online." People would have told you that it was a horrible idea. In the span of a week, things in America look quite different. Churches are now asking: "How best can we do all our ministry online now that the church build is closed for a month or so?"

Church video announcements are a great way to ensure you convey essential information to the congregation each week. They're also useful in preventing mistakes while giving live announcements or from announcements taking up too much time in service. The challenge lies in all the work involved in planning, preparing, shooting, editing, and completing these videos week in and week out.

Creating custom church videos was out of reach for most churches in the past. Today, things are quite different because the cost of cameras, talent, and technology have decreased. This is good news for the Church. A research from Cisco shows that by 2019, video traffic will account for 80% of all consumer internet traffic, up from 67% in 2014.

While many churches have a person on staff in place to oversee church communication, having a trained graphic designer in-house to create custom church graphics remains rare. Church’s graphics needs have continued to increase as modern church communication requires more overall professionalism. Emphasis on visuals in worship, social media, and video are now critical to a well-produced Sunday service. Having a relationship with a custom church graphics provider can greatly help.

Church video marketing is a growing term to encompass church communication through video. While many churches still don't love the term, "church marketing," there is a growing adoption of this terms thanks to church communication pioneers, Kem Meyer, Tony Morgan, Richard L. Reising who wrote, "Church Marketing 101" back in 2006 (this is by no means a comprehensive list).