Church communicators are being constantly challenged to meet the needs of their staff and congregations to present information effectively and appropriately. This is no small task. Communication tools and techniques rarely stay the same; tactics continually change.
Over the years I’ve decided there are some fundamental priorities when it comes to serving in church communications. If you operate in this framework you will go much further and succeed more than you thought.
That Church Conference is a two-day intensive church communicator and marketer conference that focuses on how to communicate with your church body, how to use social media, how to build meaningful connections, and much more. Unlike other conferences with a keynote and breakout sessions, this conference boasted one large gathering of people with six sessions the first day, and five the second day.
There's a lot of buzz around social media marketing, but email - the tried and true channel - shouldn't be ignored or neglected. It's the one platform everyone has and if you set things up correctly, your emails will end up in someone's inbox where it will get some of their attention. Compare this to a Facebook post or a Twitter tweet that can just fly by along with everyone else's updates.
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