One of the keys to online ministry is having a social media strategy.

It can mean the difference between effective social interaction and virtual crickets.

Developing a social media strategy can be a simple as understanding…

  • Who your audience is
  • How they use the social media platform
  • What they expect from interaction.

The infographic below will help as you develop your Twitter strategy. It outlines the type of users, times for engaging and effectiveness of post types.

Consider the info as you develop your social media strategy and track its results.

The worldwide reach of Twitter