What began with websites, became dynamic websites or “blogs.” The humble Blog attracted interaction, comments and community-building around posts or articles of 500-1000+ words in length.  Then posts became shorter and we embraced Facebook, and then shorter again as 140 word “tweets” sprouted on Twitter and introduced a new way of communicating. We had moved from Blogs and Blogging to Micro-blogs.

We also made the shift from Tell to Show.  Facebook, Twitter and Blogs became more visual. Images were showcased everywhere.  Microblogs evolved into Multi-media Microblogs with sites like YouTube and Tumblr offering the rapid, visual transfer of information in entertaining formats.  These platforms allowed us to devour visual material quickly.

And so it was inevitable that we would reach a point where Image-based social networks such as Pinterest and Instagram have grown at exponential rates.  These Platforms are breaking all records.  Platforms where no words are necessary.  Where a picture really does say a 1,000 words.

What does this mean for your church? How do you use visual media to communicate your message?

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