If you’re not quite sure what video email marketing is – don’t worry. Just think about email marketing – you know, sending daily, weekly, or monthly emails to people on your email list. Now think about including video in your email to personally communicate with your church members and there you go, video email marketing!

CTT site sponsor, BombBomb (yes, they are “the bomb”) recently put together a succinct “how-to” six-part video series to walk video email marketing newbies through their system. This is a great way to preview BombBomb to see if it might be a solution for your church to communicate more personally with its members during the week.

In the first of six video “steps” you’ll receive an introduction to BombBomb and take an initial look at the software and understand the different features and functions found in each area:

Video 1 – Overview: Emails, Lists, Forms, Drips, and Videos

This overview walks you through the basics of the BombBomb system. After this video, you’ll have a “lay of the land” and know how to begin.

Video 2 – Adding Email Addresses and Contact Lists

Watch the second of the six videos below to learn about adding contact lists and email addresses to your BombBomb account. You’ll see how to save contact lists as CSV files to upload into the system, how to copy and paste addresses to make a new list or to add to an existing list, and more.

Video 3 – Making, Sending, and Tracking Video Emails

The third video will assist you with using the email editor, working with templates, adding videos to emails, inserting images into emails, making text and images into clickable links, sending hosted documents inside email, and more.

Video 4 – Recording, Uploading, Sharing, and Tracking Videos

The fourth video will help you determine the subjects of your videos, video lighting and locations, video camera options, video editing software options, and more.

Video 5 – Building Permission-Based Email Lists with Custom Forms

The fifth video will show you how to create a new form, add a headline and graphic to your form, connecting forms to one or more lists, and more.

Video 6 – Creating Drip Email Campaigns

The sixth video will unpack what a “drip” campaign is and detail all the facets of creating a new drip campaign and managing it.

If after watching one or more of these videos, you are ready to try out BombBomb at your church or ministry, you can sign up for a free trial here.

Lauren Hunter is a freelance writer, church technology PR consultant (http://lhpr.net) and founder of the blog ChurchTechToday (http://ChurchTechToday.com), Technology for Today’s Church.